Direct AI images with a reusable visual brief https://patrickz.ai/learn/direct-ai-images-with-a-visual-brief/ OUTCOME Create two images for different uses while preserving a consistent visual identity. YOU NEED An image tool you can access, a reference you have permission to use, and two intended placements. 1. Define the visual contract List the subject’s stable traits, palette, medium and mood. Identify what must stay the same and what can change. Use your own or licensed references. 2. Specify the placement For each asset record the aspect ratio, display size, focal action and crop-safe area. A thumbnail needs fewer competing details than a large illustration. 3. Generate separately for each job Request one scene per asset. Carry the same reference and contract across prompts. Avoid asking a single collage to become every image on a website. 4. Inspect at actual size Check identity, hands, objects, unwanted text and purpose. Compare at phone size. Save the prompt, reference and selected version, then export an appropriately sized web image. PROMPT Create one [asset type] for [placement and aspect ratio]. Reference role: [identity/style]. Preserve [invariants]. Scene: [one focal action]. Use [palette/medium]. Keep important subjects inside the safe area. Avoid unwanted lettering and watermarks. The image must remain readable at [display size]. EXAMPLE / EXPERIMENT A hero can show two people building together. A debugging card should make one visible error the focus. Matching style does not require repeating the same composition. CHECK YOUR RESULT [ ] Both images preserve the chosen identity and style. [ ] Each image communicates its own job at actual size. [ ] Prompts and selected versions are saved. IF IT FAILS If a generation adds an extra hand or changes a key prop, request a targeted correction and inspect again. Fine-tuning is a separate advanced workflow; try clear references and prompting first. MY RESULT / NEXT CHANGE