Before you start
A website you own or have permission to review, plus a phone-sized preview.
Why this lesson exists
The website-rescue story starts with a broken business journey. Audit what a visitor needs to accomplish before proposing a full rebuild.
Do the exercise
Name the main journey
Choose one action: find opening hours, book a class or request a quote. Write the starting page and what counts as a completed action.
Walk it on a phone
Use the actual links and controls. Record misleading labels, dead ends, hidden contact details and unreadable text. Screenshots should show evidence, not guesses.
Rank the repairs
Ask the assistant to separate blockers from polish. For each issue request its location, user impact, smallest correction and verification step.
Fix and retest
Apply one high-impact change and repeat the same journey. Ask another person to try it without directions. Keep a before-and-after record.
A prompt to adapt
Replace the bracketed parts with your own practice details.
Audit this website for the journey [journey]. Evidence: [screenshots and notes]. Return a ranked table of issue, location, user impact, smallest fix and retest. Separate observed problems from assumptions. Prioritize completing the task over visual decoration.
What this looks like
Renaming “Explore the ecosystem” to “Browse training guides” may solve a real navigation problem. Adding animation to the same ambiguous link does not.
Check your result
Use evidence from your output. A confident explanation from the AI is not enough.
- Every reported issue has observed evidence.
- The most important fix improves the chosen journey.
- A new visitor can finish the task unaided.
If it isn’t working
If the audit recommends rebuilding everything, ask which single change would help the next visitor most. Retest contact and booking destinations after edits.
Optional. Progress stays in this browser.
Where this came from
Adapted from the archived LinkedIn theme “The Thousand-Dollar Website That Needed an Apology.” See the post coverage and editorial method.
Prepared September 2026. Tools and interfaces change; use current official setup instructions. Session lengths are estimates.